Premier Foods

We can now analyse, plan, predict, and report in one solution. SAP allows us to discuss business plans in context which provides accountability and greater support for the business.”

Dan Flynn, IT Business Partner, Premier Foods plc.

UK Employees: 4000

UK Manufacturing sites: 15

Premier Foods is one of Britain’s biggest food manufacturers operating primarily in the ambient food sector

Herausforderungen und Vorteile


  • The need for a solution to improve and standardise the commercial planning process
  • How to integrate complex commercial planning to provide the required analysis to determine influences and the rationale driving plans
  • The need for planning at different levels of the company structure, particularly for products and customers
  • Encourage user collaboration on a very distinct process between products and channels that would remove disconnected planning processes


  • A centralised planning and reporting process
  • Consistent master data governance and controls
  • More frequent forecast cycles with the reduction of manual work and shorter data preparation times
  • Flexibility to add additional analytic structures to better serve business requirements
  • Plan volumes are now fed into supply planning to provide accurate volumes for budgeting to assist the site budget process and drive more accurate standards and labour plans


  • SAP Analytics Cloud Planning

Premier Foods: Setting a New Standard for Integrated Commercial Planning

SAP Analytics Cloud Planning was implemented as a solution to improve and standardise the commercial planning process. The integration with SAP SuccessFactors will help drive the HR planning process.

Premier Foods Sets a New Standard for Integrated Commercial Planning with SAP Analytics Cloud Planning

Premier Foods approached itelligence after identifying a business need to improve the commercial planning process. The earlier Excel-based solution was seen as effective but inefficient in managing the process due to the lack of automation and high reliance on manual interventions. The objective was to create an integrated solution that would enable collaborative planning across commercial sales, marketing, and operations plans. Also, the solution had to allow the capture by building blocks to enable analysis at the end of the process. The purpose was to determine where those adjustments have come from and what was driving change to their plans.

Upon the successful delivery of a prototype, Premier Foods reviewed the capability and concluded that their commercial planning requirements could be satisfied by the SAP Analytics Cloud platform.

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