Digital innovation is transforming the Indian automotive industry. From the conception of ideas to the final production, technology is impacting the industry at every step. These models of digitized operations are not only cutting down costs but are also increasing the efficiency in the production and delivery process, which are significant parameters of success for automobile manufacturers. The conventional automotive models of yesterday are being rapidly replaced by intelligent systems to provide a better experience to the customers.
Automotive organizations can explore new revenue opportunities as they transform into intelligent enterprises, leveraging latest technologies to adapt to the new industry trends.Digital transformation requires prioritizing strategies that can maximize the company’s digital capabilities and drive innovation. Every process must be aligned with the strategy and proper support for implementation needs to be provided. An intelligent ERP like SAP S/4 HANA can help automotive organizations support these strategic priorities in India’s digital era.
- Providing individualized offerings with digital smart products
Automotive companies in India need to integrate the physical products with intelligent systems including sensors and digitally smart features that can deliver value to the customers. To enable personalization in the products, traditional methods need to be replaced to ensure higher customer satisfaction.
- Improving productivity with simplified, connected processes
SAP S/4HANA can help automotive organizations integrate the supply chain management process with the overall business strategy. It offers them a vantage point to understand the economic fluctuations of demand and supply in products. With the implementation of digital methods in supply chain management, any changes in demand and configuration can be easily maintained and tracked.
- Empowering the new workforce with technology
The automotive workforce is changing as more millennials join the industry. They are inclined to get a grip on digital methods of working and have better expertise in technology than the conventional workforce which might struggle to adapt to the changes in technology. Data Scientists and AI professionals have become the need of the hour as smart products require expertise which is not easily available in today’s world.
- Building a customer-centric enterprise with digital transformation
While digital transformation focuses on multiplying the automobile company’s operating efficiency, the ultimate aim still remains increased customer satisfaction. Digitization must offer a better experience to the customer throughout their journey for building a strong relationship. Digital transformation also gives you major insights about the customers, helping you make better decisions in the competitive market.
- Exploring new business models with mobility
One of the most important aspects of digital innovation for the automotive sector is to focus on shared mobility. Focusing on exploring new horizons for innovation and developing new business models has become imperative for OEMs, suppliers, and dealers.
Digital transformation can uplift the entire value chain of the Indian automotive industry. With the vast amount of data now available, the implementation of intelligent systems like SAP S/4HANA can accelerate the progress. Players across the industry need to consider the changing scenario and effectively prioritize their digital strategy to meet the modern consumer expectations.
itelligence, an SAP Platinum partner, provides it automotive which is the SAP-certified industry solution for medium-sized Indian supplier companies. We help you create business value with our best implementation practices, supporting your value chain. Our add-ons extend your existing SAP solutions with practical functions. Please feel free to get in touch with us if you have any questions.