Every year around 4000 attendees, SAP Forum 2014 Istanbul is the most comprehensive annual IT event of Turkey. With this year’s theme of “Innovation Through Simplification”, the event took place on 31st of October in Haliç Congress Centre. itelligence Turkey was the platinum sponsor of the event.
Among 10 parallel slots with 127 different sessions, itelligence TR showed up in 5 different slots including presentations, panel discussion, interviews, demo session and much more to gain insights around the hottest topics like Suite on HANA, Hybris, Success Factors, SAP BPC, IS-Retail and GK-POS. More than 350 participants attended in person to these sessions in order to have a deeper understanding of solutions provided by itelligence.
With the great contribution of 2 different event-specific campaigns, our booth was the most visited one during the day. Created by itelligence Turkey marketing team, “Lucky Cubes Campaign” and “itelli.TrendGame” were a great success helped considerably increase session participation and brand exposure.