NetDesign, a company that counsels and delivers IT solutions, has been through a turn-around during the last 18 months. The bottom line profit has grown 30 per cent, although the turnover for the last three years has been stable around 800 and 900 million DKK.
In the IT business, suppliers like NetDesign have so far made a nice living selling hardware. However, in the last few years competition has decreased the earnings on hardware and software. Money now has to be made through knowledge and the ability to understand the customers’ business and support the
customers with the right IT solutions.