We help you to cleanse data and addresses and produce best record generation and we ensure that your data is compliant through building a security model that allows controlled access to data.
The ability to have a single view of the customer is of paramount importance, as many complexities arise when an organisation holds multiple entries in their data for one customer. We have worked with clients to cleanse data and addresses and produce best record generation. This can also involve business data validation, comparing data in the data warehouse to agreed source of truths and feeding back issues to source system owners.
Organisations’ data is often required to be compliant with certain data governance rules, often meaning their data is confidential and the right people are accessing their data. We have worked with clients to ensure their data is compliant through building a security model that allows controlled access to data.
With a better understanding of their customers through improved data quality, clients are able to maximise marketing opportunities and reduce time and costs on marketing with incorrect data.
Read our whitepaper “Data quality – A best practice setup for master data maintenance.”